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24 Mart, 2025 - Pazartesi
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AnasayfaGüncelALMAN TUR OPERATÖRLERİ TÜRKİYE KAPASİTELERİNİ YENİDEN ARTIRIYOR
ALMAN TUR OPERATÖRLERİ TÜRKİYE KAPASİTELERİNİ YENİDEN ARTIRIYOR
GM TURİZM VE YÖNETİM DERGİSİ
159
Almanya seyahat pazarındaki tur operatörlerinin 2017’de Türkiye kapasitesini yeniden artırdığı dikkat çekiyor. Ücretsiz rezervasyon değişikliği uygulaması da terk edildi.
Kriz yılı olan 2016’da en başta terör saldırıları nedeniyle güvenlik öne çıkarken, Avrupa’da tur operatörleri de Türkiye kapasitelerini düşürmüş ve başta İspanya olmak üzere daha çok Batı Akdeniz’e kaydırmışlardı.
2017 yılına ilişkin programlarını açıklayan tur operatörlerinin gelecek yıl için yeniden Türkiye kapasitelerini artırdıkları dikkat çekiyor. Tur operatörlerinin özellikle otel portföylerindeki otel sayılarının 2017’de arttığı dikkat çekiyor.
TUI yeni Sensimar otelini Side’de açıyor
Pazar lideri TUI, 2017 için Antalya ve Ege kapasitesini artırdı. Side’de yeni bir Sensimar-Hotel’i de gelecek yıl açacak olan TUI yönetimi, Türkiye’nin 2017’de yeniden toparlanacağını söylüyor.
Thomas Cook 10 yeni otelle 2017’yi satışa açtı
Pazarın ikincisi Thomas Cook ve alt markası Neckermann da yeni otellerle 2017 sezonunda Türkiye programını oluşturdu. Neckermann markası ile 6, Thomas Cook markası ile 4 olmak üzere 10 yeni otel 2017’de Thomas Cook müşterilerine sunuluyor.
DER Touristik’ten Belek’te yeni tesis
Almanya seyahat pazarının üçüncü büyük grubu DER Touristik ise Belek’te kendi otel markası altında Club Calimera Pine Beach’i 2017’de faaliyete geçiriyor.
FTI otel portföyünü en çok büyüten operatör
2016’da diğer rakiplerinin tersine Türkiye kapasitesini azaltmayan pazarın dördüncü büyük grubu FTI ise 2017 yaz programını daha da genişletti. Özellikle Ege bölgesine ağırlık veren FTI, 2017 için Ege programına 20 yeni otel ekledi. Bu 20 otel arasında kendi otel markası Labranda’nın Marmaris ve Bodrum’daki tesisleri de yer alıyor. FTI, Antalya’da ise 4 ve 5 yıldızlı 34 oteli 2017 programında satışa sundu.
Alltours 16 yeni otel ekledi
Geçtiğimiz yıllarda Yunanistan ve İspanya’ya ağırlık veren pazarın beşincisi Alltours’un bile 2017’de Türkiye’deki otel kapasitesini artırdığı dikkat çekiyor. Geçtiğimiz yıl Türkiye programında toplam 392 otele yer veren Alltours’un, 2017’de 16 yeni oteli portföyüne ekleyerek toplam 408 oteli müşterilerine sunduğu görülüyor.
Bu arada Almanya’da tur operatörlerinin 2016’da Türkiye’deki çeşitli terör sdsaldırıları sonrasında sıklıkla uyguladıkları ücretsiz rezervasyon iptali ya da değişikliği uygulamasından da vazgeçtikleri dikkat çekiyor.
Özellikle TUI, Thomas Cook gibi büyük gruplar Türkiye, Mısır ya da Tunus gibi 2016’da büyük sorunlar yaşayan destinasyonlara 2017’de ücretsiz rezervasyon değişikliği uygulamıyor.
Büyükler dışında orta ölçekli Alltorus, FTI gibi gruplar da bu ülkelere ücretsiz rezervasyon değişikliği ya da iptali uygulamasında vazgeçmiş durumdalar.