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Tur Operatörleri Platformu olarak Turizmde yaşadığımız sıkıntılı dönemden bir an önce çıkmak ve sürdürülebilir turizm politikalarına erişebilmek amacı ile 10 madde içeren “Turizm Acil Çıkış Planı” hazırladık.
Bunlar; 1) JAPON MODELi UYGULAMASI
Japonya’daki gibi her Sömestre’de 24 milyon Orta Öğrenim talebesine yurdumuzun bir bölgesini gezme zorunluluğu. – Senede 48 milyon iç turizm potansiyeli getirir Detaylar için tıklayınız 2) SÖMESTRE VE YAZ TATİLLERİNİN BÖLGELERE GÖRE AYRILMASI 15 Gün olan Sömestre Tatilinin 2 ay’a, 2 ay olan Yaz Tatilinin 5 aya yayılması sağlanır. Böylece, 15 güne sıkışan Sömestre’de 600-800 TL olan oda fiyatlarının 200-300 TL’ye, 400-600 TL olan Temmuz-Ağustos ayı oda fiyatlarının 150-200 TL düşmesi neticesinde daha çok kişinin tatil yapması sağlanmalı – Senede 6-8 milyon iç turizm potansiyeli getirir Detaylar için tıklayınız 3) YAZLIKLARIN USULÜNCE VERGİLENDİRİLMESİ Sayıları 4 milyon’a varan yazlıkların yüksek vergilendirilerek birinci konuta dönüştürülerek 10 Milyon yazlıkçının yurtiçinde tatil yapması sağlanmalı – Senede 12-15 milyon iç turizm potansiyeli getirir.
Detaylar için tıklayınız 4) KAMU KAMPLARININ TURİZME KAZANDIRILMASI Sayıları 400.000 yatağa varan Kamu Kamplarının turizme kazandırılması. – Senede 4-5 milyon iç turizm potansiyeli getirir Detaylar için tıklayınız
5) YURTDIŞI FUARLARDA TÜRKİYE DEĞİL BÖLGELERİN TANITIM YAPMASI Böylece gemi ile 2 saat Kuşadası’na gelen turistin Türkiye’ye geldim algısının silinmesi ve diğer bölgelere ziyareti sağlanır. – Uzun vadede senede 4-6 milyon ** incoming potansiyeli getirir Detaylar için tıklayınız
6) KUMARHANELER YABANCILARA AÇILSIN 50.000 Kişiye iş imkanı ve senede 5 milyar dolar getirisi olabilecek kumarhaneler yasasının tekrar gözden geçirilmesi gerek… – Senede 1 milyon * pax incoming potansiyeli getirir Detaylar için tıklayınız
7) TÜRK HAVA YOLLARININ 14 MİLYON TRANSİT YOLCUSUNUN TÜRKİYE’DE KONAKLAMASINI SAĞLAMAK Alışveriş merkezi promosyonları ile henüz biletleme aşamasında Türkiye konaklaması teşvik edilmelidir. – Senede 6-8 milyon pax incoming potansiyeli getirir Detaylar için tıklayınız
8) EPCOT CENTER (ORLANDO) KATILMALIYIZ Amerika’nın Orlando şehrinde 106 ülkenin katılımcı olduğu, 365 gün açık, günde 50 bin kişinin gezdiği dünyanın en büyük turizm fuarına katılarak Turizm profesyonellerine hem Türkiye’yi hem de Türk ürünlerini tanıtmalıyız. – Senede 6-8 milyon pax zengin incoming potansiyeli getirir Detaylar için tıklayınız
9) BAYRAM TATİLLERİ SÜRESİ ÖNCEDEN BELLİ OLMALI – KÖPRÜ Bayram tatillerini hafta sonu ile birleştirmeye tüm dünyada “KÖPRÜ YAPMAK” denir. Biz bu köprülerin gerçekleşip gerçekleşmeyeceğini kurala bağlamak ve aylar önce bilmek istiyoruz. Buna göre uçak ve otel riskine gireceğiz. Tatilleri son dakika öğrenmek hem yurtdışından hem yurtiçinden rezervasyon yapmak isteyen Turistlerimizin sayısını %80-90 azaltmaktadır. – Senede 4-6 milyon pax incoming, ingoing ve outgoing potansiyeli getirir Detaylar için tıklayınız
10) Acentalar “Kobi” kapsamına alınmalı. Türkiye’nin tanıtım bütçesi turizm profesyonellerine verilmeli. Her ilde esnaf, otel, belediye, taşımacılar, rehber, acenta işbirliği ile turizm meclisleri kurulmalı. 5 senelik turizm master planı yapılmalı. Turizmi 12 ay’a yaymak için çeşitlendirilmelidir. Gastronomi, İnanç turizmi, Kongre turizmi, Kuş gözetleme, Alternatif turizm, Avcılık, Sağlık, Spor, Ecoturizm, Yat, Hava Sporları, Mağara turizmi gibi bir bölgeye ve Temmuz-Ağustos aylarına yığılmayan turizm çeşitlerine ağırlık verilmelidir.
* Pax : Kişi sayısı ** incoming: Yurtdışından turist getirmek *** ingoing : Yurtiçine yerli turist götürmek **** outgoing : Yurtdışına yerli turist götürmek